If you are planning a campaign using opportunity seekers email lists, this may be a good time to consider using #hashtags in your subject line. The practice has been going strong for several years now, and can be effective when used appropriately. You may have already tested hashtags yourself or received a marketing email with […]

With Valentine’s Day just around the corner, you may have heard some less than enthusiastic phrases being tossed around that sound a little along the lines of: “Valentine’s Day is such a business.” “Why can’t we just say “I love you” everyday rather than on a specific holiday?” “Oh great…Valentine’s Day is coming again.” Whether […]

What is the most challenging issue when it comes to growing your sales for your business? Industry leaders say that sales prospecting is the number one concern with increasing sales. The process of prospecting for the perfect leads for your business is exhausting. Some businesses owners aren’t even aware of how to properly prospect for […]

Industry leaders say that over the course of a year, more than 25% of all email is sent during the holiday season. Having your email stand out from the sea of messages in the inboxes of your consumers can be difficult. The key to standing out and staying one step ahead of your competitors is […]

With email as one of the primary methods of communication and the average person receiving over a hundred emails a day, it’s important to stand out from the sea of emails in your subscribers’ inbox.  In order to have a successful email campaign, an engaging email subject line is crucial. A subject line is meant […]